PORTALQUEST
Augmented Reality NFT Scavenger Hunts
The Ask
Create engaging experiences for VeeFriends and StapleVerse NFT community members via 2 animated augmented reality scavenger hunts for VeeCon 2023.
The Insight
Drew upon existing IP from the creator of VeeCon’s novel Gary Vaynerchuk’s “Twelve and a Half”, as well as the VeeFriends character “Suffocate Hate” and StapleVerse’s Sapienz project for inspiration. With 12 characters per scavenger hunt, each character was designed with its own unique memorable animation that when seen could be redeemed for a Proof-Of-Attendance (POAP) NFT.
The Solution
Reimagining this IP collaboration in a 3D space fostered deeper connections between attendees at the event as they worked together to seek scannable stickers of each NFT, whose locations were shared with live-tweeted hints.